Reflection:

Our original article lent itself very well to our intended transformation: a sales pitch of the “KickStarter” genre. When brainstorming about what our transformation would be we began to see that our intended audience- creative, exploratory consumer/investors with a bit of pocket change that they weren’t overly attached to- was a perfect match with the entire audience of the KickStarter website. As far as audience, I think we did pretty well.

One thing that was lacking in both the advertisement and the KickStarter page was technical data. Our original article had a good amount more logos than either of our transformations, and although I believe toning it down slightly to accommodate our new theme was a good move, a bit more hard science could have had a healthy effect on the general logos of our rhetorical presentation.

My one major regret was being stranded off campus on the day we filmed the scenes. This was a departure from our plan, but my partners did a great job on the filming it without me. Most of my input was therefore in brainstorming and writing content for our advertisement script and KickStarter page. I really enjoyed participating in the give and take of group planning. As far as group work was concerned, becoming relaxed and familiar with each other was our best move towards economy and teamwork. Having consensus on our original plan and then great communication online through the entire process enabled all of us to complement each others’ work without having to meet in person, and we were able to weave together a fairly focused piece of work.